[Ranking] TOP 25 Social Media / Media Companies Q3/2023
Intro
The social media industry plays a critical role in the worldwide economy, connecting billions of people across the globe and revolutionizing the way we communicate and share information. With the advent of platforms like Facebook, Twitter, and Instagram, social media has become an integral part of our daily lives, influencing how we connect with friends, consume news, and engage with brands.
The influence of the social media industry extends far beyond its own borders, with ripple effects felt across diverse sectors such as advertising, marketing, entertainment, and even politics. Companies leverage social media platforms to reach and engage with their target audiences, while influencers and content creators build careers and monetize their online presence. Social media has also played a pivotal role in shaping public opinion and driving social movements around the world.
In terms of economic magnitude, the social media industry has experienced exponential growth in recent years. According to market research, the global social media market is projected to reach a value of $207.2 billion by 2025, with a compound annual growth rate of 11.5%. This growth is driven by factors such as increasing internet penetration, smartphone adoption, and the growing popularity of video content and live streaming.
Recent trends in the social media industry include the rise of ephemeral content, the increasing focus on privacy and data protection, and the emergence of new platforms catering to niche audiences. Breakthroughs such as augmented reality filters, artificial intelligence-powered content recommendations, and influencer marketing have also shaped the industry landscape. However, the industry also faces challenges such as fake news, cyberbullying, and the need for transparent content moderation.
The social media industry is a dynamic and ever-changing landscape, with new platforms and trends constantly emerging. As technology evolves and user behaviors shift, companies in this industry need to adapt and innovate to stay ahead. In this article, we will explore the top companies in the social media sub-industry, examining their strategies, market positions, and contributions to the industry as a whole.
Ranking
#25 Entravision Communications Corp
Employees: 2.5K
Revenue: 850M$
Website: https://www.entravision.com
Description: Entravision Communications Corp is a leading media company operating in the Social Media industry. Headquartered in Santa Monica, United States, the company was founded in 1996. With a workforce of approximately 2.5 thousand employees, Entravision Communications Corp generates an annual revenue of around 850 million dollars. The company focuses on leveraging social media platforms to connect with its audience and deliver engaging content. Through strategic partnerships and innovative campaigns, Entravision Communications Corp has established a strong presence in the media industry, utilizing social media as a key medium for capturing and disseminating news, entertainment, and advertising content. With its dedication to quality and customer engagement, the company continues to play a significant role in shaping the landscape of social media in the media industry.
#24 Tribune Publishing Company
Employees: 10K
Revenue: 1.1B$
Website: https://www.tribpub.com
Description: Tribune Publishing Company, headquartered in Chicago, United States, is a prominent player in the media industry. Founded in 1847, the company operates with approximately 10,000 employees. With a revenue of 1.1 billion dollars, Tribune Publishing is known for its extensive presence in social media, where it engages with audiences across various platforms. Through its social media initiatives, the company shares news articles, promotes content from its publications, and interacts with users to foster a sense of community. Tribune Publishing leverages social media to expand its reach, enhance brand visibility, and enable real-time engagement with its audience, making it a key player in the media industry's digital landscape.
#23 E.W. Scripps Co
Employees: 5K
Revenue: 1.2B$
Website: https://www.scripps.com/
Description: The E.W. Scripps Co, headquartered in Cincinnati, United States, is a prominent player in the Media industry. With a rich history dating back to 1878, the company has established itself as a leading provider of news, information, and entertainment through various media platforms. With a workforce of approximately 5,000 employees, Scripps operates in the Social Media sector, leveraging its digital presence to engage with audiences worldwide. The company's revenue stands at an impressive 1.2 billion dollars, reflecting its success in capturing market share and delivering value to its stakeholders.
#22 The E.W. Scripps Company
Employees: 4.5K
Revenue: 1.2B$
Website: https://www.scripps.com/
Description: The E.W. Scripps Company, headquartered in Cincinnati, Ohio, is a leading media company operating in the Social Media industry. Founded in 1878, the company has a strong presence in the media landscape, with a diverse portfolio of digital, broadcast, and print media platforms. With approximately 4.5 thousand employees, The E.W. Scripps Company generates an impressive annual revenue of 1.2 billion dollars. The company's activities in the Social Media industry include managing and operating social media platforms, producing engaging content, and leveraging social media for advertising and marketing purposes. With a focus on delivering high-quality news, entertainment, and information, The E.W. Scripps Company plays a significant role in shaping the social media landscape and interacting with its vast audience.
#21 Gray Television, Inc
Employees: 4.5K
Revenue: 1.2B$
Website: https://www.gray.tv
Description: Gray Television, Inc is a leading media company in the social media industry. Headquartered in Atlanta, United States, the company was founded in 1946. With approximately 4,500 employees, Gray Television operates a vast network of television stations across North America, providing news, entertainment, and other programming to millions of viewers. The company has a strong online presence and utilizes social media platforms to engage with its audience, share content, and promote its television stations and programming. With a revenue of 1.2 billion dollars, Gray Television continues to expand its reach and influence in the media industry, delivering high-quality content and staying at the forefront of the rapidly evolving social media landscape.
#20 Tegna Inc
Employees: 11K
Revenue: 2.2B$
Website: https://www.tegna.com
Description: Tegna Inc is a leading media company operating in the Social Media industry. Headquartered in McLean, United States, Tegna Inc specializes in creating and distributing content across various social media platforms. With a workforce of approximately 11,000 employees, the company has established itself as a prominent player in the industry. Since its founding in 2015, Tegna Inc has witnessed significant growth and has become known for its innovative approach to social media content creation and distribution. The company's revenue stands at an impressive 2.2 billion dollars, highlighting its financial success and market influence. Tegna Inc continues to expand its presence in the social media industry, delivering engaging and diverse content to its extensive audience.
#19 AMC Networks Inc
Employees: 2.5K
Revenue: 2.8B$
Website: https://www.amcnetworks.com
Description: AMC Networks Inc is a leading media company operating in the Social Media industry. Headquartered in New York City, United States, the company was founded in 1980. With a workforce of approximately 2.5 thousand employees, AMC Networks focuses on creating and distributing premium content across various platforms, including social media. The company owns and operates several popular networks, such as AMC, BBC America, IFC, SundanceTV, and WE tv, which cater to a diverse range of audiences. AMC Networks has established a strong presence in the media industry, generating an estimated revenue of 2.8 billion dollars. Through its strategic use of social media, the company engages with its audience, promotes its shows, and provides exclusive content, further expanding its reach and influence in the industry.
#18 Meredith Corporation
Employees: 7.6K
Revenue: 3B$
Website: https://www.meredith.com
Description: Meredith Corporation, headquartered in Des Moines, United States, is a leading company in the social media industry. Founded in 1902, the company has a workforce of approximately 7.6 thousand employees. With a revenue of around 3 billion dollars, Meredith Corporation operates a diverse portfolio of social media platforms. Their activities in the media industry include content creation, publishing, and social media management. The company engages in producing and distributing high-quality content across various platforms, leveraging their strong presence in the digital landscape. Meredith Corporation's commitment to delivering engaging and informative content has made them a trusted source for millions of social media users worldwide.
#17 Cinemark Holdings, Inc
Employees: 10K
Revenue: 3B$
Website: https://www.cinemark.com
Description: Cinemark Holdings, Inc. is a leading American movie theatre chain headquartered in Plano, United States. Founded in 1984, the company operates in the Media industry, specifically in the social media sector. With over 10,000 employees, Cinemark operates numerous movie theatres across North America and internationally. The company's website, https://www.cinemark.com, provides customers with information about movies, showtimes, and ticket bookings. Cinemark offers a wide range of entertainment options, including the latest blockbusters, independent films, and special events. With an annual revenue of 3 billion dollars, Cinemark continues to be a prominent player in the social media industry, providing moviegoers with memorable cinematic experiences.
#16 Sinclair Broadcast Group, Inc
Employees: 9.5K
Revenue: 3.3B$
Website: https://sbgi.net/
Description: Sinclair Broadcast Group, Inc is a media company headquartered in Baltimore, United States. Founded in 1986, the company operates in the social media industry. With approximately 9.5 thousand employees, Sinclair Broadcast Group is a major player in the media sector. The company generates a revenue of 3.3 billion dollars annually. Sinclair Broadcast Group specializes in the production and distribution of news, entertainment, and sports content across various social media platforms. Their wide range of media assets and strategic partnerships enable them to deliver high-quality content to millions of viewers worldwide. Sinclair Broadcast Group's commitment to innovation and their extensive reach in the social media landscape solidify their position as a leading media company in North America.
#15 IAC/InterActiveCorp
Employees: 10K
Revenue: 3.5B$
Website: https://www.iac.com/
Description: IAC/InterActiveCorp is a leading media company operating in the Social Media industry. Headquartered in New York City, United States, IAC/InterActiveCorp was founded in 1986. With a workforce of approximately 10,000 employees, the company generates an impressive annual revenue of 3.5 billion dollars. As an influential player in the media landscape, IAC/InterActiveCorp focuses on various activities within the social media sector. Through their portfolio of brands and platforms, they provide innovative solutions and engage millions of users globally. They employ strategic acquisitions and partnerships to expand their reach in the social media industry, constantly adapting to the evolving digital landscape. With a strong presence in North America, IAC/InterActiveCorp continues to shape and influence the media industry through its innovative social media ventures.
#14 Discovery, Inc
Employees: 10K
Revenue: 3.6B$
Website: https://www.discovery.com/
Description: Discovery, Inc is a leading media company operating in the Social Media industry. With its headquarters in New York, United States, Discovery has been a pioneer in the industry since its founding in 1985. The company employs approximately 10,000 people globally, making it a major player in the media sector. Discovery, Inc generates impressive revenue of 3.6 billion dollars, showcasing its strong market presence. Through its various social media channels and platforms, Discovery engages millions of viewers worldwide, providing captivating and informative content across a wide range of genres including lifestyle, science, nature, and entertainment. With its commitment to delivering high-quality programming, Discovery, Inc continues to be a prominent force in the ever-evolving landscape of social media and media industry as a whole.
#13 Nexstar Media Group, Inc
Employees: 5.5K
Revenue: 4B$
Website: https://www.nexstar.tv/
Description: Nexstar Media Group, Inc. is a North American media company headquartered in Irving, Texas, United States. Founded in 1996, Nexstar operates in the Social Media industry, providing a range of media services. With a workforce of approximately 5.5 thousand employees, the company generates a revenue of around 4 billion dollars. Nexstar specializes in delivering news, entertainment, and digital content to viewers across various platforms, including television, websites, and mobile applications. The company owns and operates over 200 television stations in the United States, making it one of the largest local TV station operators in the country. Through its social media presence, Nexstar engages with audiences, shares news updates, and promotes its programming and content offerings.
#12 Gannett Co Inc
Employees: 16K
Revenue: 4.9B$
Website: https://www.gannett.com
Description: Gannett Co Inc, based in McLean, United States, is a prominent player in the Media industry, specifically in the Social Media sector. Founded in 2019, the company operates a diverse portfolio of social media platforms, catering to a wide range of audiences. With a workforce of approximately 16,000 employees, Gannett Co Inc has established itself as a major player in the industry. The company generates substantial revenue, with an estimated annual revenue of 4.9 billion US dollars. Gannett Co Inc focuses on leveraging social media platforms to provide news, entertainment, and interactive content, aiming to engage and connect with users across various demographics. Through its innovative approach and expansive reach, Gannett Co Inc continues to shape the landscape of social media in the media industry.
#11 Liberty Media Corporation
Employees: 2K
Revenue: 5.8B$
Website: https://www.libertymedia.com
Description: Based in Englewood, Colorado, Liberty Media Corporation is a leading media company operating in the social media industry. Founded in 1991, the company has grown to employ approximately 2,000 individuals. With an annual revenue of 5.8 billion US dollars, Liberty Media Corporation is a major player in the media sector. The company's activities in the social media industry include the ownership and operation of various social media platforms, as well as the production and distribution of content tailored for these platforms. Through its strategic partnerships and acquisitions, Liberty Media Corporation continues to expand its presence and influence in the ever-evolving world of social media.
#10 Lagardère Group
Employees: 30K
Revenue: 8.5B$
Website: https://www.lagardere.com/
Description: Lagardère Group is a leading media company headquartered in Paris, France. Founded in 1826, the company operates in the Media industry, with a strong presence in social media. Lagardère Group's diverse portfolio includes publishing, radio, television, and digital media. Through its social media operations, the company engages with audiences across various platforms, delivering news, entertainment, and interactive content. With approximately 30,000 employees, Lagardère Group has established itself as a major player in the media industry, generating an annual revenue of 8.5 billion dollars. The company's commitment to innovation and its strategic investments in social media have allowed Lagardère Group to stay at the forefront of the evolving media landscape.
#9 News Corp
Employees: 28K
Revenue: 10B$
Website: https://www.newscorp.com/
Description: News Corp is a leading media company operating in the Social Media industry. Headquartered in New York City, United States, the company was founded in 1980. With a workforce of approximately 28,000 employees, News Corp generates an annual revenue of around 10 billion dollars. The company focuses on delivering news and information through various social media platforms. It operates a range of digital news outlets, including news websites and social media accounts, providing real-time updates on current events, politics, business, sports, and entertainment. Through its social media presence, News Corp aims to engage and inform a global audience, delivering timely and accurate news content in the digital age.
#8 Hearst Communications, Inc
Employees: 20K
Revenue: 11.4B$
Website: https://www.hearst.com/
Description: Hearst Communications, Inc., headquartered in New York City, United States, is a prominent media company operating in the Social Media industry. Founded in 1887, the company has a workforce of approximately 20,000 employees. With an impressive revenue of 11.4 billion dollars, Hearst Communications, Inc. is a major player in the industry. The company engages in a wide range of social media activities, leveraging its diverse portfolio of media brands to engage and connect with audiences around the world. Through its various social media platforms, Hearst Communications, Inc. delivers compelling content, news, and entertainment to millions of users, maintaining a strong presence in the digital landscape. With a rich history and a commitment to innovation, Hearst Communications, Inc. continues to shape and influence the social media industry with its extensive media offerings and strategic partnerships.
#7 Bertelsmann SE & Co KGaA
Employees: 120K
Revenue: 18.0B$
Website: https://www.bertelsmann.com
Description: Bertelsmann SE & Co KGaA, headquartered in Gütersloh, Germany, is a leading media company operating in the Social Media industry. Founded in 1835, the company has a rich history and extensive experience in the media sector. With approximately 120,000 employees, Bertelsmann is one of the largest media companies in the world. The company's revenue stands at 18.0 billion US dollars, demonstrating its significant presence in the market. Bertelsmann operates various social media platforms and leverages its expertise to create engaging and innovative content for its users. Through its strategic initiatives, Bertelsmann aims to remain at the forefront of the evolving media landscape and continue delivering high-quality social media experiences to its global audience.
#6 ViacomCBS Inc
Employees: 30K
Revenue: 28B$
Website: https://www.viacbs.com
Description: ViacomCBS Inc is a leading media company operating in the Social Media industry. Headquartered in New York City, United States, the company was founded in 2005. With a workforce of approximately 30,000 employees, ViacomCBS Inc generates significant revenue of 28 billion dollars. The company is actively involved in the creation, production, and distribution of content across various social media platforms. ViacomCBS Inc operates a diverse portfolio of brands and networks, including CBS, MTV, Nickelodeon, Comedy Central, and BET. Through its social media presence, the company engages with millions of users worldwide, delivering entertaining and informative content. ViacomCBS Inc continues to innovate and adapt to the ever-changing landscape of the social media industry, providing audiences with engaging and relevant content across multiple platforms.
#5 Charter Communications, Inc
Employees: 98K
Revenue: 45B$
Website: https://www.spectrum.com/
Description: Charter Communications, Inc., headquartered in Stamford, United States, is a leading player in the Media industry. With a workforce of approximately 98,000 employees, the company operates in North America. Founded in 1993, Charter Communications, Inc. has established itself as a prominent name in the Social Media sector. The company's website, https://www.spectrum.com/, serves as a platform for users to access a wide range of media content, including television, internet, and phone services. Charter Communications, Inc. has achieved significant success in the industry, generating an impressive annual revenue of 45 billion dollars.
#4 Walt Disney Co
Employees: 203K
Revenue: 65B$
Website: https://www.thewaltdisneycompany.com/
Description: The Walt Disney Co, headquartered in Burbank, United States, is a prominent player in the Media industry. Founded in 1923, the company has a workforce of approximately 203,000 employees. The Walt Disney Co is known for its extensive activities in social media, utilizing platforms such as Facebook, Instagram, Twitter, and YouTube to engage with its global audience. Through its social media presence, the company promotes its diverse range of entertainment offerings, including movies, TV shows, theme parks, and merchandise. With a revenue of 65 billion dollars, The Walt Disney Co has established itself as a leading force in the Media industry, leveraging the power of social media to connect with fans and drive brand loyalty.
#3 Sony Corporation
Employees: 110K
Revenue: 77B$
Website: https://www.sony.com
Description: Sony Corporation, headquartered in Tokyo, Japan, is a leading player in the Media industry. Founded in 1946, the company has a workforce of approximately 110,000 employees. With annual revenues of 77 billion dollars, Sony has established itself as a key player in the social media landscape. The company operates various social media platforms and services, catering to a wide range of consumer needs. Sony's social media presence allows for direct interaction with customers, enabling them to share their experiences, provide feedback, and stay up-to-date with the latest company news and product launches. Through its strategic use of social media, Sony has successfully built a strong brand community and strengthened customer loyalty.
#2 Comcast Corporation
Employees: 190K
Revenue: 108B$
Website: https://corporate.comcast.com/
Description: Comcast Corporation, headquartered in Philadelphia, United States, is a leading player in the media industry. With a history dating back to 1963, the company has established itself as a major provider of cable television, internet, and phone services. Comcast operates in the social media industry through its subsidiary NBCUniversal, which owns and operates various social media platforms, including NBC News, MSNBC, and CNBC. Through its strong presence in the media industry, Comcast leverages social media to engage with its vast audience, providing news, entertainment, and information across multiple digital platforms. With approximately 190,000 employees and an annual revenue of 108 billion dollars, Comcast continues to shape the media landscape and connect people through its diverse social media offerings.
#1 AT&T Inc
Employees: 240K
Revenue: 170B$
Website: https://www.att.com/
Description: AT&T Inc, headquartered in Dallas, United States, is a major player in the Media industry, specifically in the field of Social Media. Founded in 1983, the company has a workforce of approximately 240,000 employees. With annual revenue of around 170 billion dollars, AT&T Inc operates various social media platforms and services that cater to a wide range of users globally. The company's social media initiatives include engaging content creation, community building, and innovative marketing strategies. AT&T Inc leverages its strong presence in the media industry to provide its customers with seamless social media experiences and connectivity solutions. With its extensive reach and advanced technological infrastructure, AT&T Inc continues to shape the landscape of social media in the media industry.
Summary
The analysis of the top companies in the sub-industry of Social Media within the broader Media industry has yielded some interesting findings. Among the key takeaways, we have identified the rankings and significant accomplishments of the leading firms in this sector.
One unexpected finding is the rapid rise of TikTok, a relatively new player in the social media landscape. Despite facing scrutiny and concerns over user privacy and content moderation, TikTok has managed to capture the attention of millions of users worldwide and has become a significant competitor to established platforms like Facebook and Instagram.
Among the premier companies in the sub-industry of Social Media, we have Facebook, Instagram, Twitter, TikTok, LinkedIn, Pinterest, and Snapchat. These companies have achieved remarkable success and have become household names in the world of social networking.
One shared element that drives the prosperity of these leading firms is their ability to constantly innovate and adapt to changing user preferences. They have built robust platforms that offer a wide range of features and functionalities to keep users engaged and entertained.
What sets these eminent companies apart from their industry rivals is their strong focus on user-generated content and the ability to create viral trends. They have successfully tapped into the power of user-generated content to fuel engagement and increase their user base. Additionally, these companies have managed to cultivate strong communities and create a sense of belonging among their users, which has played a crucial role in their success.